2024-2025 Undergraduate Catalog | 20253
Mass Communications Courses
All Mass Communications Courses
MASC 1100 Mass Media and Society
(3 credits)
MASC 1500 Making Media
(1 credits)
MASC 2243 Video Editing
(3 credits)
MASC 2250 Video Production
(3 credits)
MASC 2460 Digital Photography
(3 credits)
MASC 2600 Advertising and Culture
(3 credits)
MASC 2780 Career Pathways
(3 credits)
MASC 2850 Media Writing I
(3 credits)
MASC 2925 People of the Environment: Mass Media Perspectives
(3 credits)
MASC 2970 Internship
(3 credits)
MASC 3112 Broadcasting Practicum
(1 credits)
MASC 3150 Photojournalism
(3 credits)
MASC 3260 Public Relations
(3 credits)
MASC 3270 Media and Social Change
(3 credits)
MASC 3330 Performance and Production
(3 credits)
MASC 3350 Northern Student Magazine Practicum
(1 credits)
MASC 3450 Advanced Video Production
(3 credits)
MASC 3500 Media Design
(3 credits)
MASC 3510 Podcasting 101
(3 credits)
MASC 3600 Social Media Marketing
(3 credits)
MASC 3670 Documentary Film
(3 credits)
MASC 3720 Media Writing II
(3 credits)
MASC 3790 Screenwriting
(3 credits)
MASC 3850 Media Ethics and Law
(3 credits)
MASC 3900 Topics in Mass Communication
(1-3 credits)
MASC 3970 Internship
(1-12 credits)
MASC 4220 Multimedia Marketing
(3 credits)
MASC 4330 Engineering for Electronic Media
(3 credits)
MASC 4340 Digital Cinema
(3 credits)
MASC 4840 Portfolio
(3 credits)
MASC 4917 DIS Tchg Assoc |
(1-2 credits)
MASC 4970 Internship
(1-12 credits)
MASC 2600 Advertising and Culture (3 credits)
Advertising is everywhere and we are bombarded by a great number of mediated messages each day. This course examines the theoretical and practical aspects of advertising and gives an overview of the field. Students will gain an increased awareness of how advertising works, where it fits into the fabric of our society, and how it is used--sometimes ethically and sometimes not. The course incorporates lecture, discussion, and projects and students analyze print, broadcast and digital advertising.
Common Course Outline